Meta Advertising
The Author’s Stage
For Authors with a 50k Ad Spend Budget*
- Awareness + Conversion campaigns
- Pixel setup
- Weekly optimization within scope
- End-of-the-month performance report
- For writers who want visibility + reader engagement around a single book.
The SMB Lean Media
For Small Medium Businesses with a 50K Ad Spend Budget*
- Awareness + Conversion + Retargeting Campaigns
- Experiment with different audience angles
- Use multiple ad creative types as per business need (static, carousel, video)
- Pixel setup and tracking on website
- Weekly optimization within scope
- End-of-the-month performance report
- Ideal for businesses wanting to generate leads or test for sales.
Clarity Note for Clients: The packages above are basic and are not advised for a scaling business. Both SMB Lean and The Author’s Stage show comparable results when campaigns are run for atleast 3 months.
*50K ad spend is a monthly budget.
Your Questions Answered.
If you have a hosted website with a domain in your name, we shouldn’t have any problem directing readers to your new book. All we need to do is make a few tweaks to add the new book, create a landing page, see where we are on the pixel (align it if not previously installed) and you should be able to see how your campaigns are doing.
You’ll also be able to draw in curious readers to your existing portfolio.
For free domains and hosting, pixel setup can vary.
While Meta’s algorithm is smart and quick it still needs time to show your ad to a number of people. From those numerous people a select few respond and even less become customers.
To go through this entire funnel I create targeted campaigns where
Yes. Let’s get on a call and discuss this.
To get things rolling drop me an email at talk2me@uroosakanwal.net.
I reply within 24 hours.